Sunday, November 04, 2007

Be It, Don’t Buy It

From Richard Edelman...

The pyramid of influence, the classic C. Wright Mills description of the power elite where information moves one way from pinnacle to the mass audience below, has been eclipsed. The new reality for communications is the sphere of cross reference, in which information moves unpredictably among equal stakeholders. Conversations now occur spontaneously, in peer-to-peer discussion, with individuals creating their own webs of trust including people like themselves. Our task in PR must be to facilitate and contribute to the discussion in both the controlled vertical axis reaching traditional audiences such as investors, regulators and mainstream media, and on the horizontal axis to inform employees, passionate consumers, NGOs and communities.

Tom Friedman wrote a column in the New York Times on June 27, 2007 called, “The Whole World is Watching,” that “In this transparent world, how you live your life and conduct your business matters more than ever…Companies that get their ‘hows’ wrong won’t be able to clean up their mess by taking a couple of reporters to lunch…But this also creates opportunities…’how’ you keep your promises … build trust…collaborate…lead…that is where companies can now really differentiate themselves.”

PR is simply a reflection of reality, well presented perhaps but based on fact and behavior. My late colleague, Michael Deaver, said that the organizing principle for PR is “Know Who You Are.” Effective communications should evolve, from controlled messaging towards conversational collaboration. We need to acknowledge the dialectic between control and credibility, encouraging our clients to embrace this new construct without fear and with alacrity. By aspiring to big ideas and helping to change the reality not simply the perception, we move along the continuum from Talk to Action. Here is the link to my presentation.

Rolling Stone: Bono sits down for their 40th anniversary

Photo

Photograph by Mark Seliger

Exclusive Audio - Bono grapples with the question "If you could only pursue U2 or activism, which would it be?"

What is your most cynical vision of the future?

That's a good one. I'm genuinely excited about the future, but it's clear that there's jeopardy. I don't know if you've read Martin Amis' short-story collection Einstein's Monsters. He's writing about the post-splitting-the-atom universe. In an essay at the start, he writes about feeling sick in his stomach because he can't escape the mathematical implications of there being all these nuclear weapons around the world and the odds of them going wrong. He's putting his kids to bed, and he just can't put that thought out of his head. He wrote that in the late Eighties or early Nineties, when there were vaguely organized control systems to hold back Einstein's monsters. What are the odds now?

What's changed?

We don't know where Einstein's monsters are. Are they moving around the world? Are they coming to my city? If you talk about a demonic view of the world, that's my first thought. Unless things calm down, it is clear that if you want to take out the head of a nation, you probably can. Now that's always been true, as we found out in the Sixties, but in the future, I can imagine a situation in which heads of state no longer have a set residence. And it also might be true that you can take a city out if you really want to.

It is absolutely the monster in the room. And you feel it here in Manhattan. You must. But of course you don't talk about it. You don't think about it. But it must change the way you walk. And it must change the shape of your day in some tiny, tiny little increment. That thought is in the back of your head.

So we're in the era of asymmetrical war. The greatest army cannot protect you from hatred that gets busy and organized and has enough of an audience to protect it. There's a moment. Was that true of Caesar? Was that true of Napoleon? No. Might was always right. Strangely, we have now entered a phase where being powerful and having the biggest nuclear arsenal leaves you completely defenseless.

Now let's flip that. That could be a positive. Because if for the first time in history, military capacity doesn't protect you, what would? It would point us in the direction of prevention, rather than protection. When I'm arguing for increased aid to Africa, I always say, "Isn't it cheaper and smarter to make friends out of potential enemies than to defend yourself against them later?"

We seem to be headed in exactly the opposite direction. Maybe it was possible to think that way right after 9/11, but that opportunity was squandered.

When the French have you on the cover of their most treasured newspaper with the headline WE ARE ALL AMERICANS, something has been stirred! [Laughs]

But this administration destroyed that. I know that you have to deal with a lot of these people. . .

There was a plan there, you know. I think the president genuinely felt that if we could prove a model of democracy and broad prosperity in the Middle East, it might defuse the situation. I don't believe that, and in the capacity I had, I told them that.

You said that?

I told Paul Wolfowitz, all of them, to go ask the British army what it's like to stand on street corners and get shot at. Remember that during the British army's first years on the streets of Northern Ireland, they were applauded by the Catholic minority. Go look at that, and ask yourself how that all got turned around.

It was always going to go wrong. I remember in the first moments after "shock and awe," I was watching it at home with [my wife] Ali and I said, "These people have just hidden their guns in the basement, took off their uniforms and come out waving American flags. And they've been told to. They knew this was coming, and they know what they're doing."

So you mentioned this to Wolfowitz. Who else did you say this to? Did you say it to Tony Blair?

I said it in all my conversations. To Condi. To Karl Rove. I did not discuss it with President Bush. I try to stick to my pitch, and it's an abuse of my access for me to switch subjects. But I'm a lippy Irish rock star, and I'm more used to putting my foot in my mouth than my fist. So occasionally I'm just going to talk about it.

I want to be very, very clear, however: I understand and agree with the analysis of the problem. There is an imminent threat. It manifested itself on 9/11. It's real and grave. It is as serious a threat as Stalinism and National Socialism were. Let's not pretend it isn't.

I think people as reasoned as Tony Blair looked at the world and didn't want to be Neville Chamberlain, who came back from meeting with Hitler with a piece of paper saying "peace in our time," while Hitler was planning to cross the channel from France.

So what needs to be done?

There's a word all of us have learned to undervalue: compromise. Bill Clinton once rang us, because he was collecting opinions on whether he should give Martin McGuinness and Gerry Adams [of Sinn Féin, the political wing of the Irish Republican Army] a visa into the United States. I thought, "These people have put bombs in supermarkets, and many innocent people have lost their lives." So I said, "No. Don't dignify them." And he said, "But shouldn't you always talk to people?" And I said, "Yeah, but you dignify them."

I was wrong. Clinton did exactly the right thing in talking to the Provisional IRA and other extremist elements. Now they have to do the same, in my opinion, with Hamas, and they have to do the same with Al Qaeda. You have to involve them in dialogue.

But then you've also got to try to cut off the oxygen supply of hatred, which is false ideas about who you are as an American, who you are in the West. I know that sounds like limp liberalism, but it's really not.

How would you describe it?

I'm arguing for a demonstration to the world of what we're capable of in the West, with our technology, our innovations, our agriculture, our pharmacology. We've developed this unimaginable prosperity. Let's show the world what we can do with it. America, as I always say, is not just a country, it's an idea. The world needs to see right now what that idea means. Because there's an oncoming train on our track, and it's going to be met one way or another. It isn't going away.

As a kid, did you have a particular vision of what the future would look like?

When I was about sixteen, my head exploded. I had violent outbursts. I smashed things up. I went into myself. And I had a kind of poetic reverie, a couple of them, and one was a vision of the future. It was of a single, a 45. The grooves were going round and round, like a spiral, and things started to repeat much quicker.

I don't know whether this was just a bad pint - I'm not ruling that out. But I remember staring at the ceiling and seeing a picture of the world speeding up, things repeating quickly. So the Fifties were going to happen again, the Sixties were going to happen again, and then they'd happen quicker. It was postmodern - there are no new ideas out there, everything is just being repeated. But it was this spiral thing I had. There was the first Buzzcocks EP, which is called Spiral Scratch, and it's like the picture we had in "Vertigo" as well.

Now sometimes when I'm walking down the street, and I see a hippie, a punk and so on, I think, "This is exactly this world I pictured when I was a kid." It's like every age is present in this moment. I don't know what it means, exactly. I don't think it's negative or positive. It's just, we do live in a fractional present. No one mood predominates.

What would be easier for you at this point, giving up U2 or your anti-poverty work?

I can't live without music. I don't think I physically could live without music, because it's the thing that allows me to feel normal. It's like asking a psychotic person to do without their lithium, OK? [Laughs]

But there are people out there whose lives are dependent on people like me who have access to agents of change, and I would have to take a big, deep breath before I gave that up. What I'm hoping is that the social movement that is growing around our issues will be so strong that in the event of somebody like me not being around they won't notice. In the end, social movements carry the day, not rock stars.

Thirteen hundred campuses have signed on to our One Campaign - as part of our Millennium Development Goals, getting the world's wealthiest nations to cut extreme poverty in half by 2015. Those college kids are redefining their country through the prism of the fight against poverty. Issues like that afford a chance to America to redescribe itself to the world. But they also afford America a chance to redescribe itself to its citizens. That's what's going on.

What do you mean?

People are nauseous about being perceived as the enemy. After Abu Ghraib, reasonable, rational people were saying the most despicable things about America. Imagine that. The country that not only liberated Europe but rebuilt Europe with the Marshall Plan. The country of Omaha Beach. The heroism of people who gave their lives for people like my dad. I mean, this is the United States of America.

And, by the way, whoever fixes that problem gets elected. People say, "Oh, it's all about the economy." This is the first time it's not. It's about turning that idea around. We're the United States of America, and we do not like being seen as the enemy.

And it's a wave. I think the next generation is going to roll right over us. There's a new kind of hard-headed idealism out there, which is not about "Let's hold hands and wish away the world's problems." People are ready to change the world one brick at a time. I really believe that.

What can that idealism produce?

It is utterly accepted in the U.S. and Europe that you cannot live a life of peace and prosperity if at the end of your avenue there are hungry people without clean water, losing their children because they cannot access a twenty-cent vaccine or dying for the lack of drugs we have falling out of our medicine cabinets.

So, some optimistic thoughts: In the near future, distance will no longer decide who your neighbor is. It will be accepted that the slums of Kibera, Kenya, the rural poverty of Lalibela, Ethiopia, the refugee camps of Darfur, Sudan, are at the end of our lane. In the not-too-distant future, the anopheles mosquito will be all but chased off the planet, saving 3,000 children's lives that right now are lost to malaria every day in Africa.

In the not-too-distant future, the rich world will invest in the education of the poor world, because it is our best protection against young minds being twisted by extremist ideologies - or growing up without any ideology at all, which could be worse. Nature abhors a vacuum; terrorism loves one.

Has your activism affected how you think about being in U2? I've spent a lot of time in these two-dimensional worlds - numbers, values, analysis of statistics. And when I get away from it, being with U2 is such a playground. It's made me realize how sacred music is. It's a kind of sacrament - like marriage, like friendship. I'm not sure the other three in the band know this, because they - maybe sensibly - have avoided that other world. They just think they're in U2, and that's great. But I really know how great it is to be in U2.

Is it as great as what you dreamed it might be like when you were young?

When I was a kid and I was at school, I worked at a gas station. And I would just get wound up thinking about practice on Saturdays - or Wednesdays sometimes. Just hearing the sound of a drum kit in a room, the silver of the ride cymbal and the skin of a tom-tom. It meant a great deal to me. Then, as it became my job to be in a band, you take for granted that you've got a few hours with your mates in the studio.

I don't anymore. It is sanctuary and escape from the material world of causalities, profit and loss, cynicism and hard-bitten victories over your own indifference or somebody else's. You get into this fucking room and everything seems possible, and I've never really appreciated it more than now. Really and truly. It's this incredible thing. I treasure it. I treasure it now more than ever. I'm terrified that I might lose my first love in the supermarket, in the maw of so many choices of what you can do with your time.

But I also think I'm better for having my brain pummeled in so many different areas.

Has your activism made you more or less idealistic about government?

Just being in D.C., and meeting all the people I've met - I've now been going there for nearly ten years. They let me in their rooms and they listen to my rhetoric or invective or whatever it turns out to be. And I come away from that city not with nausea but with admiration. These people work like dogs. These lawmakers, they're trying to move between their families back home and Washington. All of them could make much more money in the private sector. Not all, but most of them are there for the right reasons. There's very little glamour. And they're listening to me, who's completely over-rewarded for what I do.

Yes, I have my moments and I lose patience. I'm in a rage sometimes. But my overall feeling when I look at the body politic, which I know now very well, is "God, these people can behave very badly, but they work very hard and they're often motivated by much higher intentions than I thought when I came into the process." I'm amazed by it.

So are you optimistic or pessimistic about the future?

It's a problem, because sometimes I don't see obstacles, and if I had, I might not have set out on the course. It's a criticism of me that I've underestimated obstacles.

Do you accept that?

Yeah. But I think I'm less like that now. Now I'm about "Describe Everest, then climb it." Know what you're in for. I think you can achieve much more than you'd ever imagined by getting busy and getting organized. And don't get too interested in what's "possible." The impossible is made possible by a combination of faith, gift and strategy. You need faith for sure - as Lou Reed says, "A busload of faith to get by." You need some talents, and if you don't have them, you better find people who do. And then: strategy. That's as true of making U2's next album as it is with the One Campaign to make poverty history.

What's the next important challenge ahead?

The next presidential election will be a real moment for America. Talk about the battle of ideas - I mean, this is it. You will get the country you deserve. You have to ask hard questions of who will be your leader, because we fans of America - annoying fans, maybe, but real fans - have a lot at stake. Even those who are not fans - everybody who values freedom, progressive thinking, innovation, has a stake in America. The country you may own. But not the idea.

Actually, I heard a great one. I was wandering through France, and I ended up in this vineyard. They asked me to sign the visitors' book - it was a very posh wine: Petrus - they said, "Do you want to see the other people who have signed here?" I said, "Sure. Show me the first book." Thomas Jefferson. That makes me laugh so much. Here's this guy dreaming up an idea called America, drinking some fancy wine. My kind of guy.

Saturday, November 03, 2007

The Joshua Tree 2007



In 2007 The Joshua Tree, remastered, arrives in four different formats including a bonus audio CD of b-sides and rarities, a live concert DVD shot in Paris in 1987 and booklets featuring liner notes from the band and unseen photography from Anton Corbijn. Here’s all the detail.

CD format:

The CD format features remastered audio, liner notes by Bill Flanagan (author of “U2 At The End Of The World”) and previously unseen Anton Corbijn photos.

Tracklist for The Joshua Tree:
Where The Streets Have No Name / I Still Haven’t Found What I’m Looking For / With Or Without You / Bullet The Blue Sky / Running To Stand Still / Red Hill Mining Town / In God’s Country / Trip Through Your Wires / One Tree Hill / Exit / Mothers Of The Disappeared

Deluxe format:

The deluxe package comprises The Joshua Tree CD (as above), and a Bonus Audio CD. The bonus audio CD features b-sides and rarities from the Joshua Tree sessions. The 2-CD format also includes a 36 page bound book, featuring liner notes by Bill Flanagan with a special essay by The Edge, previously unseen photos by Anton Corbijn and handwritten lyrics by Bono.

Tracklist for the Bonus Audio CD:
Luminous Times (Hold On To Love) / Walk To The Water / Spanish Eyes / Deep In The Heart / Silver And Gold / Sweetest Thing / Race Against Time / Where The Streets Have No Name (Single edit) / Silver And Gold (Sun City) / Beautiful Ghost/Introduction to Songs of Experience / Wave Of Sorrow (Birdland) / Desert Of Our Love / Rise Up / Drunk Chicken/America

Box Set format:

The 3 disc box-set format contains The Joshua Tree CD, the bonus audio CD (both as above), and a Bonus DVD. This package also includes a 56 page hardback embossed book, featuring previously unseen Anton Corbijn photos, handwritten lyrics by Bono and liner notes by Bill Flanagan, Bono, Adam Clayton, Brian Eno, Daniel Lanois, Anton Corbijn, Steve Averill, David Batstone, René Castro and a special essay by The Edge.

Content for the Bonus DVD:
U2 Live from Paris - filmed at the Hippodrome de Vincennes in Paris, on July 41987, on the European leg of The Joshua Tree tour. The tracklist is as follows: I Will Follow / Trip Through Your Wires / I Still Haven’t Found What I’m Looking For / MLK / The Unforgettable Fire / Sunday Bloody Sunday / Exit / In God’s Country / Electric Co. / Bad / October / New Year’s Day / Pride (In The Name Of Love) / Bullet The Blue Sky / Running To Stand Still / With Or Without You / Party Girl / 40
Outside It’s America – a 40 minute documentary
With Or Without You – music video, alternative version
Red Hill Mining Town – music video directed by Neil Jordan.

Double vinyl album:

The double vinyl format of The Joshua Tree includes a 16 page booklet containing lyrics and liner notes by Bill Flanagan, as well as previously unseen Anton Corbijn photos.

Tracklist for The Joshua Tree double vinyl album: SIDE ONE Where The Streets Have No Name / I Still Haven’t Found What I’m Looking For / With Or Without You SIDE TWO Bullet The Blue Sky / Running To Stand Still SIDE THREE Red Hill Mining Town / In God’s Country / Trip Through Your Wires SIDE FOUR One Tree Hill / Exit / Mothers Of The Disappeared

Thursday, November 01, 2007

John Calvin on Evangelism and Missions

Top U.S. counter-terrorism official sheds light on terror plots

  • Top U.S. counter-terrorism official sheds light on terror plots

Christianity’s Dangerous Idea: The Protestant Revolution – A History from the Sixteenth Century to the Twenty-First

An Interview with Dr. Alistair McGrath

Listen here

Christianity's Dangerous IdeaThe right for believers to interpret Scripture lies at the core of Protestantism. Dr. McGrath writes his latest book Christianity’s Dangerous Idea: The Protestant Revolution – A History from the Sixteenth Century to the Twenty-First to help the church today remember the roots and adaptability of Protestantism. With a balance of criticism and encouragement, McGrath clearly presents the development of Protestantism over the past 500 years. He concludes with great insight on the tremendous upside of Protestantism in that it continues to be close to the culture yet faithful to preaching the gospel. We are very thankful for his flexibility to do this interview over the phone with us (especially with the time difference involved!).

New books by Tripp/Welch

A Quest For More: Living For Something Bigger Than You
by Paul David Tripp

Read inside (PDFs): Chapter 1




Ten Ways to Avoid a Google Reputation Management Nightmare

Hilliam Clinton: Remember "Clintonesque"? So does Hillary.







In the 1990s, "Clintonesque" became a by-word for political double-speak. We even became, briefly, a nation of deconstructionists when President Bill Clinton mused on the meaning of "is."

Such existential questions seemed to be in the past. But with another Clinton running as if she's all but a sure thing for the White House, Clintonesque is once again becoming a politically relevant adjective. In Tuesday night's Democratic Presidential debate, the moderators and Hillary Clinton's fellow panelists took pains to pin her down on one question after another, without notable success. The junior Senator from New York seems increasingly to have adopted her husband's political methods, minus the savoir-faire. The result is that it's impossible to know what she believes about anything.

...The political strategy is clear enough. Mrs. Clinton wants to roll to her party's nomination on a tide of "inevitability" while disguising her real agenda as much as possible. But Democratic voters ought to consider whether they want to put all their hopes for retaking the White House on Mrs. Clinton's ability to obfuscate like her husband without his preternatural talent for it. Aside from lacking her husband's political gifts, Hillary's challenge is that we've all seen this movie before. And performances like Tuesday's might be enough to convince voters to opt for a candidate who is his own man.

Wednesday, October 31, 2007

Despite the Gloom, More Bush Boom

...a remarkable thing just happened: Real gross domestic product, the best summary report of the American economy, came in at a breathtaking 3.9 percent annual rate for the third quarter. In fact, following the 3.8 percent growth rate for the second quarter, the U.S. economy has posted its strongest quarterly growth in four years. The economy actually appears to be speeding up, following the relatively sluggish performance of the prior 18 months.

the inflation rate is actually slowing down. The consumer spending deflator is reading 2.1 percent for the past year, compared to over 3 percent six quarters ago. The core inflation rate is down to 1.9 percent, below the Fed’s 2 percent target.

Even employment is holding its own. According to Automatic Data Processing’s private employment survey, which showed its strongest gain in four months, October looks like it will produce about 125,000 new jobs.

Meanwhile, rising exports of American goods and services are booming to such an extent that the deep housing recession is being cancelled out. And while many continue to predict a consumer collapse because of falling home prices and tighter credit, after-tax inflation-adjusted income is 4.1 percent ahead of last year, for a $344 billion gain, while the purchase cost of energy prices are flat. The little noticed factoid is that consumer energy use per unit of GDP has actually fallen by more than 50 percent in recent decades.

The true message of the strong economy is that we’re virtually guaranteed of a Goldilocks soft landing or better — and certainly not a recession.

It’s interesting that while the Bush tax cuts of 2003 continue to encourage investment and entrepreneurship, expanding national income and higher tax collections have brought the big bad budget deficit down to $160 billion, or roughly 1 percent of GDP. Using something called the primary deficit — which extracts net interest on the debt and can be used to measure fiscal stimulus on the economy — we actually have a 70 billion surplus.

Wednesday, October 24, 2007

Valuing Biblical Manhood, by John Piper

Last week at a lunch for pastors, I gave a message you can listen to called "Some Sweet Blessings of Masculine Christianity." I drew out eleven benefits of valuing biblical manhood. Here is my outline:

By “masculine Christianity,” I mean (though words are inadequate):

The theology and the church and the mission are marked by over-arching male leadership and an ethos of tender-hearted strength and contrite courage and risk-taking decisiveness and readiness to sacrifice to protect and provide for the community—the feel of a great, majestic God making the men lovingly strong and the women intelligently secure.

In this ethos…

1. Men are freed to have feminine traits without being effeminate and women are freed to have masculine traits without being tomboys. (The most admirable women have masculine traits and the most admirable men have feminine traits: Lopsided masculinity and femininity are not as admirable.)

2. Men are more properly attracted to the Christian life when it does not appear that he must become effeminate to be a Christian. (Dominance of female leadership undermines the proper sense of a man’s call to be a leader, protector, and provider.)

3. Women are more properly drawn to a Christian life that highlights the proper place of humble, strong, spiritual men in leadership. This more properly feels freeing and safe. It feels like a place where the men in her life might learn to take initiative without being domineering.

4. We are freed to celebrate strong, courageous women of God who love the biblical vision complementarity, without and sense of compromise. The men are so clearly strong and secure in their leadership that they are not threatened by women who are spiritually mature and effective in ministry.

5. Men are awakened to their responsibilities at home to lead the family and protect the family and provide for the family. A clear definition of manhood helps a man take responsibility.

6. Youth leaders and parents will catch a clearer definition of how to answer the question of a boy: “Daddy, what does it mean to grow up and be a man and not a woman?” And a clearer definition of how to answer the question of a girl: “Mommy, what does it mean to grow up and be a woman and not a man?”

7. The meaning of masculinity and femininity in singleness will be clearer and a lifetime of singleness without sexual intercourse will be more understandable and livable. (The definitions of masculinity and femininity in What’s the Difference? are not marriage-specific.)

8. The corporate worship teams are not dominated by women and the songs chosen are not dominated by a one-sided feel of intimacy or majesty. The presence of masculine men and strong theology and music give the corporate worship a feel of strength that helps men discover and express the fullness of the emotions toward God that God calls for.

9. The God of the Bible will be more fully portrayed and known than where the tone is more feminine. The God of the Bible is overwhelmingly powerful and authoritative and often violent. He is Lord and King and Master and Sovereign and Father and Ruler. His tenderness and gentleness and patience shine in their beauty because of appearing in this dominant light. Women need an ethos of this kind so that they can relax and be more of their nurturing selves without fearing that they must work to create the ethos of God’s grandeur lest it be lost because the men are not speaking it and modeling it.

10. Preaching is more readily prized. Preaching is “expository exultation”—a forceful acclamation of the greatness of God and a passionate appeal for full-blooded response to him. The fear of strong preaching is part of the effeminizing of the church, and the full range of the way God is and appears on the Bible is not known where preaching is simply casual and conversational.

11. A wartime mindset and a wartime lifestyle will feel more natural. And that is what the world needs from us—a readiness to lay our lives down for a great and global cause making all the sacrifices necessary to push the word of Christ into the most inhospitable places.

Simulations say ... Red Sox will be champions